an NTEGRITY DONOR BEHAVIOUR REPORT
What's Driving Donor Decisions in 2025?
We've analysed thousands of data points from our Australian Charitable Giving Survey to bring you the most comprehensive donor insights of the year.
And the news is promising: 83% of donors are planning to donate the same amount or more in 2025 – a significant jump from just 59% last year.
In this report, fundraisers will discover:
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Who is donating in 2025
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Their preferred giving channels
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Tactics driving the biggest impact
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Why donors choose specific charities and causes
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This isn't just data – it's your strategic fundraising roadmap.
Each section reveals direct opportunities for your not-for-profit to connect with, engage, and inspire more donors to give.
Grab a coffee, download the report, and get ready to transform your fundraising strategy.